Nation’s top independent specialty pharmacy launches new site ‘Diplomat.is’
FLINT, Mich. – Jan. 30, 2014 – A new web platform has gone live from Diplomat, the nation’s largest independent specialty pharmacy. On Wednesday, Jan. 29, the company revealed a completely redesigned site — mobile-friendly, easy to use and primed for upcoming changes.
The venture, titled ‘Diplomat.is,’ is the latest tech project to emerge from Diplomat, a firm that posted more than $1.5 billion in revenue for 2013. According to Jennifer Cretu, vice president of information technology and marketing, the unveiling is part of a new move.
“We deployed this site to become a better resource for people with questions about specialty-pharmacy care,” Cretu said. “More and more people are bringing those questions to the web, and this new site is an answer for them — a simpler way for patients and providers to find the tools and insights they’re looking for.”
Meanwhile, the site’s novel URL lends itself to memorable connections, ranging from diplomat.is/oncology to diplomat.is/copayhelp. The site’s content will be updated frequently and offer resources for anyone interested in the field: patients, families, physicians, and professionals across healthcare.
“At Diplomat, we’ve always positioned our expertise so we can use it to help others,” Cretu said. “With this new project, we can meet those people no matter where they are. And this launch is just the beginning.”
Diplomat (NYSE: DPLO) serves patients and physicians in all 50 states. Headquartered in Flint, Michigan, the company focuses on medication management programs for people with complex chronic diseases, including oncology, immunology, hepatitis, multiple sclerosis, HIV, specialized infusion therapy and many other serious or long-term conditions. Diplomat opened its doors in 1975 as a neighborhood pharmacy with one essential tenet: “Take good care of patients, and the rest falls into place.” Today, that tradition continues—always focused on improving patient care and clinical adherence. For more information visit www.diplomat.is.
Kali Lucas, Public Relations Coordinator
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